The Fisher investment advertisement you see includes the picture of a strikingly handsome GQ actor. The ad is titled Everything you should know about net worth.
Apparently this is a keep up with the Jones type of ad helping greedy and jealous types one up their peers. Clicking on the advertisement allows one to download a free guide which will help to create a spreadsheet that will accurately calculate ones net worth.
Also it excludes folks with investment portfolios valued less than half a million USD. Seems like very few Americans would click on such a pretentious looking and sounding solicitation.